The Nitty Gritty: Talking About The Real Cost Of Your Wedding Dress
Cost
The average price of an off the rack wedding dress is between $1500 – $2000, compared to a couture gown, which starts at around $3000 and goes up (and up!).
Production
Dresses that are mass-produced will cost less than couture gowns, as these are handmade, specifically to fit each bride.
Uniqueness
Couture gowns are one of a kind, made to the exact wishes of a bride, and this guarantees that no one else will walk down the aisle in the same dress as yours. Compare this to off the rack dresses (particularly if you choose not to have major alterations done – like changing the neckline) then there’s always the possibility that someone you know, will wear the same outfit. You pay a higher price for a couture gown, because it’s completely original.
Fabric
Another major factor that alters the price of a dress is its material. To keep costs low, off the rack dresses are usually cut from more economical (often synthetic) fabrics, but one of the hallmarks of a couture gown is how it drapes and keeps its shape, and this is due to what it’s made from. Couturiers typically work with the finest fabrics – like silk – which are natural, delicate, durable and, as expected, more expensive.